When used correctly, email marketing is among the most successful forms of marketing. Understanding how to craft compelling subject lines, visually driven calls to action, and including value for your audience are variables in the mysterious equation that is email marketing.

hit the masses

Crafting kick ass emails is only half the battle. You need to develop a solid strategy to grow a marketable database. There are several ways to grow a mailing list and none of them include buying a list. That’s cheating. An email database is also a solid precursur to automation marketing. They compliment each other nicely and they both foster insane growth and ROI.

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